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First Quality introduces MaxSorb™+ Zone for bladder control pads, providing faster absorption to help support skin health

Pads absorb up to 50% faster and come with 24/7 clinical support

GREAT NECK, NY (Apr. 28, 2022) — First Quality Products, Inc. is launching a new technology for bladder control pads called MaxSorbTM+ Zone, providing enhanced rapid absorption to help keep skin dry all day and support skin health. Pads that use First Quality’s MaxSorb+ Zone absorb up to 50% faster.*

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First Quality® Supports Cancer Research, Care, and Education at the Memorial Sloan Kettering Cancer Center

Great Neck, NY, February 4, 2022 – The Memorial Sloan Kettering Cancer Center (MSK) has been recognized for over 30 years by U.S. News & World Report as one of the top cancer hospitals in the nation. The teams at MSK are transforming the way that cancer is treated, turning their groundbreaking research into life-saving care. Over the last five years, First Quality® has donated $1.25 million to MSK in support of cancer research, treatment, and education.
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Building Community with Habitat for Humanity® of Anderson County

Anderson, SC, January 25, 2022 – Each year, the First Quality Tissue team in Anderson, South Carolina, joins a build for Habitat for Humanity® of Anderson County. They spend two days working on site at a home build, putting up framing, hanging drywall and installing windows – whatever is needed to help a family realize their dream of home ownership. The Habitat for Humanity mission is one that aligns with First Quality’s own belief that everyone deserves access to high quality, affordable essentials.
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Finding New Ways to Make Things Better: First Quality’s Sima Delafraz Featured in Chain Drug Review 

Our Global Leader of Sales and Marketing, Sima Delafraz, recently shared her thoughts with Chain Drug Review on First Quality's clinical approach to health and wellness, from product development to caregiver education.

"Often, family caregivers take on the role unexpectedly, and it can feel overwhelming. That’s why the support we provide is just as important as the products themselves."

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FT with cuties logo

Cuties Diapers Welcomes Fantasia as New Brand Ambassador

Great Neck, NY, May 13, 2021 – Grammy-winning superstar Fantasia is teaming up with Cuties® diapers as a brand ambassador. The singer, actress and author is expecting her third child this summer, a daughter named Keziah. Fantasia and her husband Kendall Taylor have chosen Cuties diapers to be worn by their baby girl and want to share their experience with fans.
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First Quality® Teams Up with Cradles® to Crayons to Address Urgent Need for Diapers

Boston, MA, May 11, 2021 – As presenting sponsor for the Gear Up for Baby campaign, First Quality Consumer Products, LLC ("First Quality") is helping Cradles to Crayons raise awareness about the urgent need for diapers across America.
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First Quality® Exits Tampon Business to Focus on Growth Opportunities.

GREAT NECK, NY Apr. 14, 2021 – First Quality® Enterprises, Inc. announced today that its affiliate, First Quality Hygienic, Inc., will discontinue manufacturing and selling tampons in summer 2021.
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C2C

First Quality® Teams Up with Cradles to Crayons® to Fight Childhood Poverty 

BOSTON, MA Feb. 16, 2021   – Shoppers who purchase Cuties® diapers are now supporting Cradles to Crayons® in its mission to provide essential items to children in need. First Quality Consumer Products, LLC (“First Quality”) has agreed to donate a portion of proceeds from its Cuties® diaper sales to the national nonprofit. 
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Incognito

First Quality Introduces Incognito® by Prevail® for Discreet Protection Against Life’s Leaks

GREAT NECK, NY, Jan. 18, 2021  – First Quality Products, Inc. is proud to introduce Incognito® by Prevail®, a line of 3-in-1 feminine pads with multi-fluid technology to provide protection, discretion and support for life’s many moments — even the surprising ones. 
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First Quality Tissue to Expand its Ultra-Premium Towel and Tissue Products Manufacturing Capabilities

Great Neck, NY, July 23, 2020 --  First Quality Tissue – is pleased to announce its plans to install two new state-of-the-art Thru-Air-Dried (TAD) technology tissue machines each with complete lines of converting equipment.
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First Quality Makes Donations in Support of Pandemic Relief

Great Neck, NY, April 3, 2020 – First Quality Enterprises, Inc. would like to share an internal communication sent to our Team Members today related to the efforts we have taken to support our communities during this difficult time.
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The Balancing Act

The Balancing Act featuring: Prevail®, The Protective Hygiene Authority™

First Quality Products, Inc.'s  Sima Delafraz, Global Leader of Sales and Marketing and Michele Mongillo, Global Clinical Leader, sat down with Olga Villaverde from Lifetime’s morning show, The Balancing Act, to discuss incontinence, common misconceptions, and ways to manage bladder leakage.
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FQ- KTLA

KTLA5's LA Unscripted’s Style Smart segment featuring: Prevail® and Cuties®

First Quality Products, Inc.'s  Sima Delafraz, Global Leader of Sales and Marketing, sat down with Anya Sarre, KTLA5’s go-to Style Expert, during  LA Unscripted’s Style Smart segment to discuss all things Prevail® and Cuties®! 
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redcross2

Featured Story: American Red Cross of Long Island Honors Supporters and Volunteers

On Friday, June 15, 2018, First Quality Enterprises, Inc. ("First Quality") was among those supporters honored by the Red Cross of Long Island at the Carltun in East Meadow, NY. First Quality was awarded the notable "Disaster Response Hero Award" for its 2017 contributions towards supporting relief efforts following the devastating hurricanes and wildfires. First Quality, a proud supporter of the Red Cross since 2010, was honored and humbled to receive this award. 
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kathyireland

Worldwide Business with kathy ireland®: See First Quality Introduce Their Leading Adult Incontinence Brand

Worldwide Business with kathy ireland® is pleased to announce an exclusive interview with First Quality Products, Inc.'s  Sima Delafraz, Global Leader of Sales and Marketing and Michele Mongillo, Global Clinical Leader (First Quality Products, Inc. and its affiliates are collectively referred to as "First Quality"). The company executives will be discussing Prevail®, a leading US  brand of adult incontinence products.
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Highlights

First Quality Proud to Support Splashes of Hope
News-Cuties

Cuties® Helping to Close the "Diaper Divide"
VA and FQ

VA and FQ Launch Pregnant Veterans Initiative
dri-fitcommercial

First Quality's Dri-Fit™ Makes Ad-Age
FemProNews

First Quality Acquires Fem Pro

Press Releases

Building Community with Habitat for Humanity® of Anderson County

Anderson, SC, January 25, 2022 - Each year, the First Quality Tissue team in Anderson, South Carolina, joins a build for Habitat for Humanity® of Anderson County. They spend two days working on site at a home build, putting up framing, hanging drywall and installing windows – whatever is needed to help a family realize their dream of home ownership. The Habitat for Humanity mission is one that aligns with First Quality’s own belief that everyone deserves access to high quality, affordable essentials.

First Quality introduces MaxSorbTM+ Zone for bladder control pads, providing faster absorption to help support skin health

GREAT NECK, NY (Apr. 28, 2022) — First Quality Products, Inc. is launching a new technology for bladder control pads called MaxSorb™+ Zone, providing enhanced rapid absorption to help keep skin dry all day and support skin health. Pads that use First Quality’s MaxSorb+ Zone absorb up to 50% faster.*

First Quality® Supports Cancer Research, Care, and Education at the Memorial Sloan Kettering Cancer Center

May 11, 2021 - Gear Up for Baby campaign aims to provide diapers for thousands of babies

First Quality® Teams Up with Cradles to Crayons® to Address Urgent Need for Diapers

May 11, 2021 - Gear Up for Baby campaign aims to provide diapers for thousands of babies

First Quality to Expand South Carolina Operations

March. 17, 2021 - First Quality Tissue, a privately held manufacturer of ultra-premium towel and tissue products is pleased to announce that they have selected their Anderson, South Carolina campus for the installation of their next TAD paper machine.

Cuties® Diapers Welcomes Fantasia as New Brand Ambassador

May 13, 2021 - Multiplatinum artist and influencer expecting baby girl this summer

First Quality Introduces Incognito® by Prevail® for Discreet Protection Against Life’s Leaks

January 18, 2021 - First Quality Introduces Incognito® by Prevail® for Discreet Protection Against Life’s Leaks

First Quality® Exits Tampon Business to Focus on Growth Opportunities.

April 14, 2021 - First Quality® Exits Tampon Business to Focus on Growth Opportunities

First Quality® Teams Up with Cradles to Crayons® to Fight Childhood Poverty

February 12, 2021 - First Quality® Teams Up with Cradles to Crayons® to Fight Childhood Poverty

First Quality Tissue to Expand its Ultra-Premium Towel and Tissue Products Manufacturing Capabilities

July 23, 2020 - First Quality Tissue to Expand its Ultra-Premium Towel and Tissue Products Manufacturing Capabilities

First Quality Makes Donations in Support of Pandemic Relief

April 03, 2020 - First Quality Enterprises, Inc. would like to share an internal communication sent to our Team Members today related to the efforts we have taken to support our communities during this difficult time.

First Quality makes donation to American Red Cross for Hurricane Florence Relief

September 24, 2018 - In keeping with our core value of compassion and our desire to be a good corporate citizen, the First Quality Group of companies has donated $100,000.00 to the American Red Cross’s Hurricane Florence Relief Fund to assist in the recovery.

R2G, The Majority Owners of Pegas Nonwovens a.s., to acquire First Quality's U.S. and China Nonwovens Businesses to Create Global PFNonwovens Holding

May 22, 2018 - R2G, a family office based in Prague, Czech Republic which owns majority interest in PEGAS NONWOVENS a.s., and First Quality Enterprises, Inc. today announced that the two companies have entered into a definitive agreement under which R2G will acquire 100% of First Quality’s nonwovens operations in the United States and China. The transaction, which is subject to customary closing conditions, is expected to be completed early in the third calendar quarter of 2018.

Worldwide Business with kathy ireland®: See First Quality Introduce Their Leading Adult Incontinence Brand

January 10, 2018 - Worldwide Business with kathy ireland is pleased to announce an exclusive interview with First Quality Products, Inc.'s Sima Delafraz, Global Leader of Sales and Marketing and Michele Mongillo, Global Clinical Leader. The company executives will be discussing Prevail, a leading US brand of adult incontinence products.

First Quality makes donation to American Red Cross for Hurricane Maria Relief

October 23, 2017 - In keeping with our core value of compassion and our desire to be a good corporate citizen, the First Quality Group of companies has committed to donating $100,000.00 to the American Red Cross's Hurricane Maria Relief Fund to assist in the recovery.

First Quality makes donation to American Red Cross for Hurricane Irma Relief

September 15, 2017 - In keeping with our core value of compassion and our desire to be a good corporate citizen, the First Quality Group of companies has committed to donating $100,000.00 to the American Red Cross's Hurricane Irma Relief Fund to assist in the recovery.

First Quality Water and Beverage Announcement

September 14, 2017 - First Quality Water & Beverage, LLC (“FQW&B”) began manufacturing bottled water in 2008. The manufacturing operations were strategically located in Lock Haven, Pennsylvania in order to take advantage of the market growth as a regional supplier.

First Quality makes donation to American Red Cross for Hurricane Harvey Relief

August 31, 2017 - In keeping with our core value of compassion and our desire to be a good corporate citizen, the First Quality Group of companies has committed to donating $100,000.00 to the American Red Cross's Hurricane Harvey Relief Fund to assist in the recovery.

First Quality is Proud to Support Splashes of Hope

August 25, 2017 - First Quality Consumer Products, LLC and its affiliated companies partnered last month with Splashes of Hope, a New York based nonprofit organization.

First Quality to expand manufacturing capacity for its ultra-premium towel and tissue products as part of long-term growth plan

November 26, 2016 - New machines to bring hundreds of additional jobs to Anderson and Lock Haven communities where First Quality has proudly had a presence for many years.

VA celebrates new strategic partnerships on Veterans Day

November 10, 2016 - Partnerships affirm VA's commitment to engaging external organizations to support veterans and families.

First Quality's Dri-Fit™ innovates within feminine and adult care products

November 07, 2016 - First Quality Consumer Products, LLC and its affiliated companies (collectively "First Quality") are bringing a new standard of performance to absorbent hygiene products through their ingredient brand, Dri-Fit™.

First Quality donates $250,000 to the Lock Haven University Foundation

April 20, 2016 - First Quality announces today that they will donate $250,000.00 over the next five years to the Lock Haven University Foundation.

First Quality donates $250,000 to Anderson University

April 20, 2016 - First Quality Enterprises, Inc. announced today that it pledged to contribute $250,000 over the next five years to Anderson University's Crossroads of A Centennial Campaign.

First Quality donates $100,000 to the One SC Fund

January 26, 2016 - This fund and the $100,000 donation from FQ will assist the most vulnerable of these 727 households in making the necessary repairs in order to return to their homes.
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